How much does a TikTok LIVE agency take? Commission, fees and who pays whom

When you look up how much commission a TikTok LIVE agency takes, the real question is: who pays whom? TikTok calls these agencies “Creator Networks”. They connect creators with advanced tools, exclusive programmes and growth opportunities (TikTok's overview of Creator Networks).

In the model TikTok describes, TikTok pays the agency. It does so through incentive programmes reserved for agencies: monthly bonuses, plus rankings and rewards tied to LIVE growth. TikTok doesn't publish the rates for these programmes, so we won't quote any figures.

Approved agencies track these bonuses and their payouts in LIVE Backstage, the tool reserved for them, where they also follow their creators' diamonds, LIVE hours and contracts (what LIVE Backstage is, according to TikTok).

In the model TikTok describes, the agency is paid by TikTok, and that pay is linked to LIVE growth, not to a cut of the creator's earnings.

Even so, an agency can write fees or a percentage into its contract. For the full picture of how an agency works, read our guide to what a TikTok LIVE agency is and does.

During a LIVE, your viewers can send you gifts. Under TikTok's terms, gifts and diamonds are virtual items. What you earn from gifts takes the form of LIVE rewards, paid out by TikTok.

TikTok's Rewards Policy for the European Economic Area (EEA), Switzerland and the UK sets two rules that matter here (TikTok's Rewards Policy):

• LIVE rewards are paid into an account in the creator's legal name;
• they cannot be transferred to anyone else.

In other words, the money from your gifts doesn't pass through the agency to be “shared out”: TikTok pays it to you, in your name. In practice, an agency that claims a share of your earnings is asking you to hand part of them over yourself.

If you live outside the EEA, Switzerland and the UK (in Canada or French-speaking Africa, for example), go by the rewards terms TikTok shows you in the app.

For the detailed calculation (reward percentage, tiers, payout thresholds and fees), read how much TikTok LIVE pays.

No TikTok page describes an agency charging a joining fee or taking a share of diamonds, and TikTok hasn't published an explicit ban either. So these practices aren't “banned by TikTok”: they don't match the model TikTok describes, in which the agency is paid by TikTok.

What should make you slow down

• Sign-up fees, “admin” fees or a “starter pack”. Paying to get into an agency isn't the model TikTok describes.
• Compulsory paid “training”. Support, yes; training you have to buy before you're accepted is a joining fee by another name.
• A percentage of your diamonds or your earnings. Your rewards are paid in your name: a commission means you pass part of what TikTok paid you on to the agency yourself. Insist on getting the rate, what it applies to and how long it lasts in writing.
• A payout account that isn't yours. Your rewards go into an account in your legal name and can't be transferred.
• A request for your password. An approved agency invites you from LIVE Backstage using your invitation code, which you give it, and you accept in the app. Passwords, payments and external links are not part of that process (how agency invitations work, according to TikTok).

What is clearly prohibited

TikTok's terms prohibit buying, selling, transferring or trading virtual items such as gifts and diamonds outside the platform (TikTok's Virtual Items Policy). An agency buying your diamonds from you for a bank transfer, or selling you gifts outside the app, is exactly what those terms forbid.

When TikTok's name is used to justify fees

Agencies are independent third-party businesses that TikTok neither endorses nor sponsors: a fee presented as “required by TikTok” doesn't match the model it describes. At the 2026 Global Summit, TikTok LIVE presented a framework of integrity standards for agencies (content, finances, recruitment, operations), the details of which are not public (highlights of the 2026 Global Summit).

A serious agency answers these questions plainly, and in writing. Ask them before you accept the invitation, not after.

An agency can include fees in its contract. If nobody can explain what you're paying, what for and for how long, don't sign.

To compare several agencies on verifiable criteria, read how to choose the best TikTok LIVE agency for you. For the invitation process step by step, see how to join a TikTok LIVE agency.

You've already accepted the invitation and you're only now discovering fees or a percentage? Work through it in this order.

1. Reread your contract. Find the rate, what it applies to, how long it runs and the exit terms.
2. Protect your account. Never hand over your password, and never let your rewards be paid into an account that isn't in your name.
3. Refuse any trading of gifts or diamonds outside TikTok. TikTok's terms on virtual items prohibit it.
4. Keep written records of what you were promised and what you've paid.
5. If you want to leave, make the request in the app (LIVE Center or Agency Center, or TikTok Studio depending on your app version).

TikTok publishes no official procedure and no timelines for leaving an agency. The timeframes that circulate among creators and agencies aren't official: check them in your Agency Center when you make the request.

This guide is written by an agency, which makes us an interested party. That's why every TikTok rule quoted here links to its official page, so you can check it yourself.

Streamline Agency is a TikTok LIVE agency specialising in LIVE gaming, operated by STREAMLINE, a SARL (French limited company) registered with the Lyon Trade and Companies Register (RCS Lyon 937 823 300). Our model is the one TikTok describes:

• free membership, with no sign-up fees and no training to buy;
• no commitment;
• 0% commission: creators keep 100% of the earnings TikTok pays them;
• Streamline is paid by TikTok, through the incentive programmes reserved for agencies (monthly bonuses, plus rankings and rewards tied to LIVE growth).

What the agency provides to its creators

• interactive game concepts designed by the agency, where the audience acts in the game through gifts and chat (GTA V, Minecraft, Fortnite, Mario Interactif Tower, Streamline Royale);
• Minecraft and FiveM servers hosted, maintained and updated by the agency;
• a dedicated manager reachable every day, plus coaching and feedback on LIVE streams;
• a creator space: bonuses and goals, webhooks so the chat can trigger actions, a library of TikTok gifts with their value, OBS overlays;
• support on the legal side (account protection, help with declaring income), events for creators and a Discord community.

Streamline is a TikTok LIVE gaming agency that won awards from TikTok LIVE in 2025 and in 2026: the evidence for our two TikTok LIVE awards is public. We work with creators from the FR+ zone (France and French-speaking countries), Germany and Switzerland. Find out more about Streamline Agency and its eligible regions.